One of the biggest
travesties in the world of athletics is that collegiate athletes do
not receive payment for playing their sport. I'm not talking about
Division 2 or Division 3 athletes, but the Division 1 student-athletes
that sacrifice their body each and every day for the common goal of a
championship and making their universities millions of dollars. The
NCAA tries to make it seem like big time college sports is just a
bunch of kids playing a game they love; big time college sports is
about big business The two sports that bring in the most annual
revenue are college basketball and college football. According to the
NY Times these two sports produce an astounding $6 Billion of annual
revenue. Some of the most prestigious athletic conferences like the
SEC and Pac-12 have signed very rich TV deals. Over 50 division 1
college football coaches are being paid over $1 million per season.
Over 20 division 1 college basketball coaches are being paid over $1
million per season. We have TBS and CBS signed to a 14 year $10.8
Billion deal to keep the rights of “March Madness” the Division 1
college basketball playoff tournament. If a student athlete receives
$5 from the wrong person, the NCAA has the right to either suspend
you or take away your eligibility. It is a different landscape
compared to 50 years ago.
The growth of these
sports have made it possible to receive a full athletic scholarship
that will NOT cover all the educational expenses. The NCAA's main
argument against a pay for play scheme is some schools do not profit
off these sports enough to pay them. It would create an uneven
playing field because the schools with the larger athletic
departments would be able to pay their players the most. I don't
believe it would create this uneven playing field because the most
money doesn't necessarily mean it is the best team. The NCAA needs to
modernize their stance on an athletes amateurism. They need to look
at the Olympic model of amateurism and strongly consider changing
their outdated system to that one. The Olympic model allows players
to hire an agent and seek opportunities to market themselves. In this
system a collegiate athlete would be able to maintain their
amateurism, while being able to generate an income by having sponsors
with companies like Nike, Adidas, Under Armour, or Reebok. The NCAA
strict rules on amateurism leads to a black market that has players
receiving illegal benefits. According to a report by the NCPA the
fair market value of an FBS football player is $121,048 and for a
basketball player it's $265,027. According to another report by
former sports agent turn NCAA reformer John Luchs 53 of 120 FBS
schools have violated NCAA rules between 2001-2010. I find it
outrageous that you can sell a Tim Tebow Florida Gators jersey, but
because it doesn't say Tebow on the back of the jersey the player
will not get compensated. My personal feeling is the NCAA needs to
reword their rules on amateurism to help compensate players that make
these prestigious universities profitable through their athletic
programs.
Baseball has "farm leages" -- teams where players can learn their craft and prepare themselves for the rigor of the "big leagues".
ReplyDeleteThe NCAA is the "farm league" for professional basketball and professional football. As you note, there is too much money involved for this to change. Unfortunately, colleges and universities pay the price and their academic mission is perverted by the current practice.